FRONTER MEDIA LABS

OUR EVER-FLOWING RESERVE OF B2B BUSINESS POSTS

When To Email Customers

When To Email Customers

With an average of four billion daily email users, email is one of the most basic ways to communicate with your audience. Unfortunately, the process is not as simple as writing a quick email and sending it off. Since 64 percent of all small businesses use email...

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ARE YOU TRACKING CUSTOMER DATA?

ARE YOU TRACKING CUSTOMER DATA?

Online search, websites, and social media platforms have rapidly become a primary way for businesses like yours to reach potential customers. In addition to reaching your target audience at all hours, digital marketing channels have another critical benefit: your...

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HOW GRAPHIC DESIGN REALLY GROWS THE BUSINESS

HOW GRAPHIC DESIGN REALLY GROWS THE BUSINESS

No matter the size of your business, design is an important element of a successful marketing strategy. Small businesses often don't have the time or make the time/resources available to invest in great design, but in this lab we are going to break down the reasons...

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Maintain Your Website – It’s Vital

Maintain Your Website – It’s Vital

A website is a strong driver for a business's online presence. Just because you have your website up and running does not mean that you can sit back and expect your website to do all the work. Much like any business aspect, a website needs regular maintenance to...

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Which Social Media Platform Should I Use For My Business?

Which Social Media Platform Should I Use For My Business?

At this point in time, it has become abundantly clear that social media is not only an extremely necessary but also a crucial marketing tool for every business of any size. To put it simply - there is no way around using social media for a business’s digital marketing...

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Benefits of Hiring a Digital Marketing Agency

Benefits of Hiring a Digital Marketing Agency

Give It To Me Straight: When asking yourself whether you should hire a digital marketing agency for digital marketing services or hire someone in-house, you should start by considering what digital marketing means. What services, tasks, and responsibilities does this...

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CHOOSING INFLUENCE MARKETING OVER INFLUENCERS

CHOOSING INFLUENCE MARKETING OVER INFLUENCERS

Give It To Me Straight: Online versus offline, or paid media versus earned media, they are all just strategies to either establish or disseminate influential content. Consider for a moment marketing as an algorithm whereby a...

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DATABASE MARKETING – IN PLAIN ENGLISH

DATABASE MARKETING – IN PLAIN ENGLISH

Give It To Me Straight: Ask any professional salesman or even a church leader and they will both tell you that to be successful you can’t treat every customer or potential customer with the same script/pitch or even personality. Also, I’m pretty sure we can all agree...

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DIGITAL AD STRATEGY – RETHINK OR DIE

DIGITAL AD STRATEGY – RETHINK OR DIE

Give It To Me Straight: The layers of quality data that are available today (2017) for digital ad campaigns is borderline mind-blowing. If you only absorb one thing from this article it should be an understanding that geographic, demographic, behavioral and real-time...

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RETHINK DIGITAL CONTENT CONSUMPTION

RETHINK DIGITAL CONTENT CONSUMPTION

Give It To Me Stright Let’s face it, YouTube proves every day that just because you have great content on a popular platform doesn’t mean anyone will watch. It doesn’t matter if you are a content creator, brand, or government organization the undisputed truth is that...

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