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Give It To Me Straight: Online versus offline, or paid media versus earned media, they are all just strategies to either establish or disseminate influential content. Consider for a moment marketing as an algorithm whereby a company is trying to reach the right person...
Give It To Me Straight: The layers of quality data that are available today (2017) for digital ad campaigns is borderline mind-blowing. If you only absorb one thing from this article it should be an understanding that geographic, demographic, behavioral and real-time...
Give It To Me Stright Let’s face it, YouTube proves every day that just because you have great content on a popular platform doesn’t mean anyone will watch. It doesn’t matter if you are a content creator, brand, or government organization the undisputed truth is that...
Ever found yourself scrambling for a vital piece of info on a potential buyer, but not sure where to find it? You know you’ve spoken to them at one time, but was it on social media? Through the phone? Email? Was this even the same person you thought it was, to begin...
Should you be on LinkedIn? Is it worth your time? How do you leverage LinkedIn correctly? If you find yourself asking any of these questions, please continue reading this article. We’ve got all the answers for you in this RIG94 Lab.
The best way to grow your business and/or survive a market slow down is to have great marketing.Is oil boom. Boom or bust it shouldn’t matter when it comes to effectively marketing your business. The value that can come from great marketing is priceless.
Companies who are able to create authentic connections with their customers have a strategic advantage over those who don’t. What exactly does this mean? We’re glad you asked because in today’s RIG94 Lab we’re diving headfirst into why building trust could be one of the absolute most important things that your business accomplishes with RIG94 as your marketing department partner.
Considering hiring an in-house employee for your marketing efforts? Or, are you considering the possibility of hiring a marketing agency? There are many factors to consider here, and it’s a different situation for every business. In today’s RIG94 Lab, we break down the differences between the two, and why we think this decision may be even more important than you think.
Plain and simple: your business needs to have a blog. If you’re wondering how some articles could possibly help your oil and gas business, this post is just for you. In today’s RIG94 business lab, we dive deep into a handful of specific ways having a blog can directly benefit your business.
Search Engine Optimization is more than a form of marketing. It’s what makes the difference between a thriving Oilfield company online and one that is gasping for air. In today’s RIG94 lab, we’re going to dive headfirst into the benefits of having a strong SEO strategy and why it has such a big impact on your business in today’s technology-driven world.
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