(573) 200-6209‬info@frontierml.com

Sand Separation Solutions, LLC

Spinning Up Real Results

Meet the Client

Sand Separation Solutions provides service to the oilpatch by renting flowback equipment, such as sand separators and test separators. Prior to working with RIG94, they had very little exposure online and virtually no creative assets to promote who they are and the quality behind their great brand. They were not positioned well online, and every day competitors continued to take market share.

Today, SSS is the #1 listed company on Google for their top keywords and search phrases. We use targeted ads to go after potential customers, and the website makes it easy to learn about SSS and convert visitors into sales leads.

Where RIG94 Came In

Taking Inventory

Prior to engaging RIG94 SSS had a small website that was broken and incomplete. Like many other service providers in the oilfield, they only had enough capacity to focus on outbound sales and daily operations. When one particular job was lost to a lesser-qualified business—simply because they had a better website—SSS knew it was time to make the change.

It was immediately clear that the organization, calls to action (CTAs), and quick ability to contact SSS were going to be of the utmost importance. Our goal was to make sure their website not only an attractive symbol of their brand but also a constant asset for capturing leads and generating new business.

PROJECT PRIORITIES

At RIG94, we knew it was vital to accomplish three things with the new website build:

  • Demonstrate SSS’s products and services in a big, bold way with powerful, visual layouts
  • Anticipate and solve for the pain points their customers are experiencing
  • Make it easy to contact SSS from any page on any device, and set up tracking to ensure we could measure the success of the website’s lead-generating capabilities

In 60 days, SSS had a new website they could be proud to show the world, and it’s been generating steady new business for them since it launched.

OLD SSS Website

NEW SSS WEBSITE

CAPTURING THE BRAND

Showcasing the quality of sss
with bold photos & video

When SSS began working with us, we realized their digital inventory wasn’t going to serve them well, so we put together a plan to solve that problem long-term.

Members of the RIG94 team flew out to capture photo & video assets to fuel a new, bold look for their brand. We planned ahead and captured assets we could use not only for the new website, but also for print material, social media, events & conferences, digital ads, and TV.

We wanted to make sure that regular social media posting, ad placements, and their general digital presence didn’t exhaust the inventory of creative assets.

At RIG94, we knew it was vital to accomplish three things with the creative shoot:

  • Demonstrate SSS’s products and services in a big, bold way with powerful images and videos
  • Convey how innovative and experienced the people are at SSS
  • Showcase what it’s like hiring a fantastic company like SSS from a customer perspective

The photos & video we captured for SSS are continuing to feed the efforts of the RIG94 creative team as we push the brand onward and upward online.

TARGETING NEW CUSTOMERS

Building Successful Campaigns

Prior to engaging RIG94 SSS had a small website that was broken and incomplete. Like many other service providers in the oilfield, they only had enough capacity to focus on outbound sales and daily operations. When one particular job was lost to a lesser-qualified business—simply because they had a better website—SSS knew it was time to make the change.

It was immediately clear that the organization, calls to action (CTAs), and quick ability to contact SSS were going to be of the utmost importance. Our goal was to make sure their website not only an attractive symbol of their brand but also a constant asset for capturing leads and generating new business.

PROJECT PRIORITIES

At RIG94, we knew it was vital to accomplish three things with the new website build:

  • Demonstrate SSS’s products and services in a big, bold way with powerful, visual layouts
  • Anticipate and solve for the pain points their customers are experiencing
  • Make it easy to contact SSS from any page on any device, and set up tracking to ensure we could measure the success of the website’s lead-generating capabilities

In 60 days, SSS had a new website they could be proud to show the world, and it’s been generating steady new business for them since it launched.